AndieB Creates Portfolio

Wix Studio · CMS · Web Design

AndieB Creates |

Portfolio Website Design & Development

Personal Creative Portfolio | Wix Studio

Website Design · User Experience · CMS Management · Digital Branding

Project Overview

Designed and developed AndieB Creates, a personal portfolio website showcasing my professional experience and creative work across marketing, communications, digital content, event management, and branding.

Built using Wix Studio, the website combines a cohesive visual identity, intuitive navigation, and structured project storytelling to create an engaging and professional digital experience.

The goal was to transform a diverse collection of projects into a clear, accessible, and visually consistent portfolio that communicates both creative capabilities and strategic thinking.

The Challenge

Presenting experience across multiple disciplines requires more than displaying completed projects. Each piece of work needs context, a clear purpose, and a connection to professional skills and outcomes.

The challenge was to create a website that organizes different types of work while maintaining a consistent visual identity and helping visitors quickly understand my experience, contributions, and results.

Strategy & Approach

Combining visual storytelling with purposeful website design.

The website was developed around three priorities: clear information architecture, consistent branding, and an intuitive user experience.

Key approaches included:

Information Architecture: Organizing projects into distinct categories to make content easier to explore.
User-Centred Design: Creating clear navigation pathways and layouts that help visitors quickly find relevant work.
Visual Identity: Applying a cohesive colour palette, typography, imagery, and design elements to establish a recognizable personal brand.
Content Strategy: Presenting projects as case studies that explain objectives, responsibilities, creative approaches, and results.
Responsive Design: Designing layouts for an accessible and consistent experience across desktop and mobile devices.

Execution & Deliverables

Designed and customized website pages using Wix Studio.
Developed a consistent visual style reflecting the AndieB Creates brand identity.
Organized portfolio content into Content & Performance, Digital Experience, Events & Engagement, and Branding & Design.
Structured project content using Wix Studio CMS collections and dynamic pages.
Created project descriptions, case studies, galleries, and supporting visual materials.
Developed navigation and page layouts to support a clear and engaging visitor experience.

Results & Impact

Created a centralized digital portfolio that brings together professional achievements, creative projects, and measurable outcomes in one cohesive online experience.

The website provides a structured platform for showcasing work, communicating professional expertise, and supporting career development and networking opportunities.

Its CMS-based structure also makes it easier to maintain consistency and add new projects as the portfolio evolves.

Skills Demonstrated

Web Design & Development: Wix Studio, responsive layouts, and website customization.
User Experience (UX): Navigation design, information architecture, and content accessibility.
CMS Management: Content collections, dynamic pages, and structured project management.
Digital Branding: Visual identity, typography, colour consistency, and design systems.
Content Strategy & Copywriting: Professional storytelling, project descriptions, and case study development.
Project Management: Planning, organizing, and maintaining a multi-category digital portfolio.